Monday 22 September 2008

How long before traditional TV will be marginalized?

TV and media consumption changes and one gets aware of this especially here in Seoul. People watch mobile TV on the subway and watching youtube videos in the hotel is fun as the available bandwidth seems massive. At the same time there is a convergences in technologies (TV hardware and UI still looks much the same but on the insight they are some sort of PC) is apparent and it takes little imagination to picture a TV set that integrates traditional services (e.g. TV over cable, terrestric, satellite) with new services (e.g. youtube, basically all flash-based video portals) in a transparent way. I would guess such a UI could be created in a way that the user does not really see the difference between a video from youtube or from BBC (only that he cannot fast-forward the BBC one). 

Given this technical prediction we discussed over dinner when traditional TV will be marginalized (in Europe). We could not really agree how we could tell that the traditional TV has been marginalized; One indicators we discussed is there will be no commercial TV stations (as we know them now) that provide a full program with a schedule broadcast. 

Based on this we made our predictions (if I got you wrong please correct it in the comments):
Jakob Bardram: never (just the carrier will change to IP); Alireza Sahami: 8 years; Florian Alt, 14 years, Jani Mantyjarvi, 7 years; Steinar Kristoffersen, 12 years; Nick Villar: 10 years; Chris Kray: 15 years; Albrecht Schmidt: 12 years

For most people live broadcast was one of the issues that they though may keep the traditional stations living longer. But I would argue we will have with the next generation of mobile devices means for broadcasting live, too… The final question is if people really go for professional high quality content over home-made content - I am not sure…

Perhaps we explore an implementation of an integrated UI in our course on user interface engineering in the coming winter term or if good student looks for a project topic.

PS: Steinar added that paper business cards will disappear befor the TV...